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When you’ve gone vegetarian, the biggest question after you’ve mastered salads is usually “what can I use instead of meat that still feels like meat?” The answer isn’t a single product - it’s a whole family of plant-based meat alternatives that mimic texture, flavor, and protein punch. Below you’ll find a practical guide that walks you through choosing, cooking, and buying the right substitute for any dish.
How to Pick the Right Substitute
Before you dive into the aisle, ask yourself four quick questions. The answers will narrow the field and keep you from buying something that sits unused in the pantry.
- Texture needed? Do you need something flaky (like ground beef), firm (like steak), or chew‑chewy (like chicken strips)?
- Flavor profile? Mild and absorbent, or already seasoned and smoky?
- Protein goal? Most substitutes aim for 15‑25g of protein per 100g, but the source matters for allergies.
- Budget & availability? Some specialty brands cost double a bag of beans, while bulk soy or wheat options are pantry staples.
Use this checklist whenever you plan a new recipe - it saves time and money.
Major Types of Plant‑Based Meat
Here’s a quick rundown of the most common bases you’ll see on shelves. Each paragraph includes a micro‑data definition for easy indexing.
Soy protein is a high‑protein extract from soybeans that’s been used in meat analogues since the 1960s. It offers a neutral flavor that soaks up sauces well and provides about 20g of protein per 100g.
Pea protein is a plant‑derived protein isolated from yellow split peas, known for its smooth texture and complete amino‑acid profile. It’s a popular allergen‑friendly alternative, delivering roughly 18g of protein per 100g.
Mycoprotein is a fungus‑based protein made from the fermentation of Fusarium venenatum. It’s naturally high in fiber, low in fat, and gives a tender‑yet‑meaty bite.
Seitan is a wheat‑gluten dough that’s stretched and cooked to create a dense, chewy texture reminiscent of muscle fibers. It boasts roughly 25g of protein per 100g but isn’t suitable for gluten‑sensitive folks.
Tempeh is a fermented soy cake that retains whole bean texture, offering a nutty flavor and firm bite. It provides 19g of protein per 100g and adds a probiotic boost.
Jackfruit is a tropical fruit whose shredded flesh mimics pulled pork when cooked with the right seasonings. It’s low in protein (around 2g per 100g) but perfect for texture‑focused dishes.
Other emerging bases include mushroom‑derived blends, lentil protein, and algae‑based powders, each bringing its own twist to the table.

Comparison Table: Top Commercial Substitutes (2025)
Brand / Product | Base Protein | Texture | Typical Use | Protein (g/100g) | Price (NZD/100g) |
---|---|---|---|---|---|
Beyond Beef | Pea protein | Ground, slightly crumbly | Spaghetti Bolognese, tacos | 20 | 2.80 |
Impossible Ground | Soy + potato protein | Juicy, meat‑like | Chili, sloppy Joes | 19 | 3.00 |
Quorn Mince | Mycoprotein | Fine, flaky | Shepherd’s pie, meat sauce | 14 | 2.20 |
Upton’s Seitan Strips | Wheat gluten | Firm, chewy | Stir‑fry, kebabs | 25 | 2.50 |
MorningStar Farms Tempeh Crumbles | Fermented soy | Chunky, nutty | Curries, tacos | 19 | 2.00 |
RipeJackfruit (canned) | Jackfruit fruit fibers | Shredded, pulled‑pork feel | BBQ sandwiches, tacos | 2 | 1.80 |
Cooking Tips for Each Substitute
Even the best product can flop if you treat it wrong. Below are quick‑fire methods that bring out the best in each type.
- Soy & Pea Protein (ground products): Sauté in a hot pan with a splash of oil, break up clumps, and add a splash of soy sauce or smoked paprika for depth. Cook 5‑7minutes until slightly browned - overcooking dries them out.
- Mycoprotein (Quorn‑style): It’s pre‑cooked, so just heat in a saucepan with a bit of broth. Let it soak for 2minutes; this keeps the texture tender.
- Seitan: Slice thinly, marinate in soy‑ginger sauce for at least 30minutes, then grill or sear. It absorbs flavors like a sponge but needs a quick, high‑heat finish to stay juicy.
- Tempeh: Steam for 10minutes first to mellow bitterness, then pan‑fry with garlic and a dash of maple syrup for caramelization.
- Jackfruit: Rinse, drain, and shred with forks. Simmer in BBQ sauce for 15minutes, stirring occasionally, then finish under a broiler for a crispy edge.
- Mushroom‑based blends: Sauté with thyme and a splash of red wine; mushrooms release umami that mimics beefy richness.
Budget and Availability
Not everyone lives near a specialty grocery store, but most major supermarkets in NewZealand now stock at least one brand of soy or pea‑based ground meat. If you’re on a tight budget, buy bulk soy chunks or lentils and season them yourself. A 500g bag of dried soybeans costs under NZ$2 and yields about 30g of protein per serving after processing.
For occasional treats, splurge on a premium brand like Impossible or Beyond. They’re great for impressing guests because the “bleed” effect (a faint red juice) looks authentic on the plate.

Common Pitfalls and Pro Tips
- Don’t forget seasoning. Plant proteins are often bland out of the bag. Build flavor with aromatics, smoked salts, and acid (vinegar or lemon).
- Avoid soggy texture. Pat dry any canned jackfruit or pre‑cooked strips before cooking.
- Mind the protein source. If you have soy or gluten sensitivities, stick to pea, mycoprotein, or jackfruit.
- Combine textures. Mix crumbled tempeh with sliced seitan for a “ground‑and‑slice” experience in a burger.
- Freeze for longer storage. Most packaged alternatives freeze well; just reheat gently to prevent rubbery texture.
Quick Reference Cheat Sheet
- Best for burgers: Pea‑protein patties (Beyond, Impossible)
- Best for stir‑fries: Seitan strips or soy‑based chicken pieces
- Best for pulled‑pork style: Canned jackfruit
- Best for budget meals: Bulk soy chunks + homemade seasoning
- Best for high protein: Seitan (if gluten‑tolerant) or soy tempeh
Frequently Asked Questions
Are plant‑based meat substitutes healthier than real meat?
Generally, they contain less saturated fat and no cholesterol, which can be easier on the heart. However, some products are high in sodium or added oils, so read labels. Choose options with whole‑food bases (like tempeh or seitan) for the cleanest nutrition.
Can I make my own meat substitute at home?
Absolutely. Soaking dried soybeans, grinding them, and adding spices creates a DIY “soy mince” that mimics ground meat. A simple recipe: 1 cup boiled soybeans, 1 tbsp nutritional yeast, 1 tsp smoked paprika, blend and sauté.
What’s the environmental impact of these alternatives?
Plant‑based proteins usually require far less land, water, and greenhouse‑gas emissions than livestock. Mycoprotein and pea protein score especially high on sustainability charts. Brands are now publishing life‑cycle assessments to back up their claims.
Are these products safe for kids?
Yes, as long as you avoid allergens they’re sensitive to. Offer small portions first and pair with familiar flavors. Many schools now serve soy or pea‑based nuggets as part of balanced meals.
How do I store opened packages?
Transfer leftovers to an airtight container and keep them in the fridge for up to 5days. For longer storage, freeze in single‑serve bags; most substitutes retain texture after thawing if reheated gently.
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